5% Niacinamide & Rice Water Face Serum - fades blemishes & brightens skin New to serums & actives? This lightweight, quick-absorbing, beginner-friendly 5% Niacinamide Face Serum infused with the goodness of skin-brightening Rice Water & a nourishing blend of 8 essential Amino Acids is the perfect start to help keep your skin clear, bright & hydrated! What makes 5% Niacinamide & Rice Water Face Serum unique? Formulated at a beginner-friendly concentration of 5% which makes it ideal for new active users, this Niacinamide serum contains a complex of 17 amino acids (out of which 8 essential amino acids that the body cannot produce). These amino acids are the building blocks for proteins on the skin. They help achieve better skin firmness, smoothness & hydration by strengthening the skin barrier and helping repair skin damage faster. Fades blemishes & brightens skin Smoothens skin Beginner-friendly niacinamide concentration (5%) Boosts hydration Lightweight & quick-absorbing 5% Niacinamide & Rice Water Face Serum for clear, bright & hydrated skin! Why you’ll love it?​ Our Plum 5% Niacinamide & Rice Water Face Serum is a brightening and hydrating daily-use serum that fades blemishes and smoothens skin. Packed with the goodness of Niacinamide (vitamin B3) that fades blemishes & brightens skin, Rice Water smoothens skin, and a blend of 17 amino acids complex makes the skin smoother and softer by enhancing water retention on the skin. no parabens no synthetic colors & fragrances no phthalates Cruelty Free and Vegan From Heart Benefits Fades Blemishes and brightens skin Smoothens Skin Soothes & Moisturizes Lightweight Milky Texture Skin Type Oily / Combination Acne Prone Dry Normal Sensitive USP 10% Niacinamide Serum with Vitamin B3 Rice Water Extract 5% Niacinamide Serum A water-soluble form of vitamin B3 that clears blemishes & brightens skin Rice Water Smoothens skin, firm and clear makes skin soft & supple and visibly improves skin tone & texture. Amino Acid Complex Boost Hydration and makes the skin smoother and softer by enhancing water retention on the skin's top surface. 5% Niacinamide Serum 10% Niacinamide Serum Rice Water and Niacinamide Toner Salicylic Acid Face Wash Add to Cart Buying Options Buying Options Buying Options Customer Reviews 4.3 out of 5 stars 3,125 4.3 out of 5 stars 3,125 — 4.1 out of 5 stars 1,091 Price $8.99$8.99 — no data — no data — no data Skin Care Regimen Face Serum Face Serum Toner Face Wash Key Ingredients 5% Niacinamide, Rice Water, Rice Ferment, Licorice & Amino Complex 10% Niacinamide, Rice Water, Rice Ferment, Licorice & Amino Complex 3% PHA (Gluconolactone), 5-fruit natural AHAs (Blueberry, Sugarcane, Orange, Lemon & Sugar Maple), 1% Niacinamide, Tartaric Acid, Papaya and Guava extracts 1% Encapsulated Salicylic Acid, 0.2% Glycolic Acid, 5 Fruit AHAs & Blueberry Skin Benefits Targets blemishes & dark spots, makes skin clearer & brighter, boosts skin barrier health Targets blemishes & dark spots, makes skin clearer & brighter, boosts skin barrier health Combats acne, shrinks pores, tightens skin, tones and clarifies skin Fights acne, unclogs pores, gently exfoliates, makes skin smooth & clear When To Use Day and Night Day and Night Day and Night Day and Night Clears Blemishes: Niacinamide (5%) brightens skin and clears blemishes while being safe, gentle, and effective for all skin types. Brightens Skin: Rice water, rich in amino acids and antioxidants, improves skin tone and texture while making the skin soft, supple, and youthful by reducing the aging process. Smoothness & Hydration: The serum's amino acid complex enhances skin hydration, reduces free-radical damage, and helps minimize fine lines and wrinkles. For All Skin Types: This serum is suitable for all skin types, including sensitive skin. It’s free from parabens, fragrances, and harsh chemicals, making it a safe choice for everyday use. How to Use: Apply 2-3 drops to a cleansed face and gently pat the serum onto the skin. Wait for it to fully absorb before layering other products. Follow with SPF during the day and a night cream in the evening. › See more product details Skin Type All, Oily, Acne Prone, Combination, Dry Product Benefits Hydrating, Pore Treatment, Brightens Skin, Soothing, Glow, Anti-Acne Use for Face Scent Fragrance Free Special Ingredients Niacinamide, Rice Water, Amino Acid Complex Read Less